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Marketing That Flows ꩜

Let him cook

Published about 2 months ago • 1 min read

A few days ago, we got a black diamond watermelon. I think it was the best & sweetest watermelon I ever had.

Well, my phone must have been listening to me because I started getting TikToks about making watermelon rind candy out of the rinds.

Didn't know that was a thing? It is—my oven is still drying them out as I type this.

So yeah, you can turn watermelon rinds into a gummy candy. It just takes FOREVER.

This is how you do it:

  1. Cut outer skin and cut up rinds into candy-sized pieces
  2. Boil them with sugar and lemon juice (I also added lemon zest and a cinnamon stick)
  3. Sauté them on low heat until the water evaporates and you're left with a glaze. They'll look like this:

Anyway.

What does this have to do with literally anything?

Well...

  • Good things take time
  • Be patient
  • No risk, no reward

If you're here for something marketing related (You probs are):

  • A new strategy takes a while to take effect; sometimes several months.
  • You can turn raw materials into a finished product; it just takes the right messaging and steps.
  • There are several ways to get to the same end result; you have to experiment and find what works.

A final piece of motivation:

In the time it takes you to make watermelon rind candy, you could've worked out, cooked dinner, showered, gone to bed, woken up, and taken a walk...and you still wouldn't be done! So stop being lazy 🤗

Ciao for now,

Dom

1230 22nd Ave Kenosha, WI 53140
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Marketing That Flows ꩜

Dom Savaglio | Email Marketer

On a mission to help you find clarity and flow in your marketing in a world full of noise 🌀 | A weekly newsletter on story-led email marketing, mindset, business, and more.

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